Welcome to the ENGGEN705 course at the Faculty of Engineering. This course is offered to final-year undergraduate honours engineering students and postgraduate students who are interested in developing innovative new products to solve various issues and problems faced by the targeted end users of a new product.
Potential students are encouraged to enrol in this course as soon as possible because the maximum intake for this course is only 60 students.
This course is helpful for prospective students who want to become product development engineers and managers in public and private sectors such as Fisher & Paykel and also for students who have an entrepreneurial mindset to start a new company.
This course follows Collaboration-Based learning (CBL) and Problem-based Learning (PBL) principles, introduces key issues, and provides the student with a wide range of general engineering designs and the development of new products with innovation as a main focus. As this is a postgraduate-level course, students are also required to do some work, such as a literature review and market research based on Self-Directed Learning (SDL) principles.
The course covers topics from ideation to prototyping, with a particular focus on starting a new business as one of the learning outcomes. Successful development of newly manufactured products and bringing them to market requires integration and consideration of a range of technical, commercial, and human/social issues. This course introduces key issues and provides the student with a range of methods to address each issue covered. Students will apply the concepts and methods in the context of team projects. Topics covered in this course include:
- New Product Development (NPD), Teams and Management Skills for Engineers
- Washington Accord for knowledge profile and engineering graduate attributes
- Characteristics for Engineering Leadership
- Introduction to Innovation and the Future of Product Engineering
- Ideation and Idea Screening tools
- SWOT Analysis and Project Management for NPD
- Unique Value Propositions (UVP) and Business Model Canvas (BMC)
- Porter's Five Forces for Competitor Analysis
- Market Size Analysis, Market Trends and Market Validation
- Human Factors Engineering (HFE) and User Centred Design (UCD)
- Understanding User Needs, Requirements and Kano Analysis
- Hardware Design, Morphological Matrix and Conceptual Design Methods for NPD
- Prototyping in new product development
- Inclusive Design and Industrial Design
- Design for Environment
- Ethics, Sustainability and PESTEL Analysis in NPD
- Product Architecture and Modularity
- Entrepreneurship and Intellectual Property Management for start-up
- Commercialisation Pathway to Market
- Business funding strategies for a start-up
The course is taught on-site at the University city campus. The students are required to attend all lectures as per the timetable provided and are expected to actively participate in class group work exercises and weekly tutorials to achieve effective learning outcomes.
There is NO written exam in this course, and 100% of the work is based on individual and group work assignments for the learning outcome assessments.
Course Director
Dr M.M.Maran Ph.D
Course Administrator
Haohao Su